In Overview, Arnaud Girodon, Executive Administrator of The Datai Pledge and CEO of Datai Hotels and Resorts, explains how the programme has brought together and assisted different segments of the community. Initiatives range from helping local fishers with beach clean ups, supporting artisans with sustainable enterprises, and assisting farmers in cultivating organic produce, to highlighting the work of grass-roots social enterprises, and educating the future citizens of Langkawi on environmental issues.